World Ocean Day 2018
The gaming for good organisation Playmob has collaborated with
the team behind Dumb Ways to Die to create Dumb Ways to Kill Oceans a playable ad
designed to raise awareness of some of the biggest challenges faced by our oceans, educate
audiences about the devastating effects we are having on them and highlight small daily
actions we can all take to improve the health of our planet’s blue lungs.
Also available to play at www.gamingfortheoceans.org where audiences can dive deeper
into critical issues like Plastic Pollution and Coral Reef Degradation, Dumb Ways to Kill
Oceans is being launched on World Oceans Day with the support of partners from across
mobile gaming, media and non-governmental organisations including Zynga, Clear Channel,
National Geographic, Ocean Unite, Mission Blue and Project Everyone.